Background and Challenge:

In 2011 there was no way to search streaming services; Google did not have this capability. If you wanted to search what was available to watch on services like Netflix or Amazon, you had to search each site individually.

 

Our Solution:

We built a tool that allowed you to find availability and pricing for movies and TV shows to rent, download or purchase across all the major streaming services - with just one click. In addition, we let people to set 'reminders' so they could get an alert when a movie or TV show became available on their preferred service.

​

The Result:

• ​We built a highly engaged and loyal fan base among the most coveted demographic for marketers.
  65% of our users were 18-35 yrs, college educated, without kids and tech savvy.

• CISI was featured on TechCrunch, CBS, Yahoo Tech, Fox News, Wired, The New Yorker and numerous other publications (see below). In 2014, TIME magazine featured us in the list of "Top 50 Websites."

​

Major Milestones:

• 2011 Dec: launched with Netflix, Apple iTunes and Amazon Video.

• 2012 Jan: signed direct agreement with Comcast to feature Xfinity & STREAMPIX content.

• 2012 Jul: launched iPhone/iPad, Android and Windows 8 mobile apps.

• 2012 Nov: licensed CISI-Engine to create a PopSecret branded Chrome app for an ad campaign.

• 2013 Jun: launched BETA version in Spain called Encuentratupeli.

• 2014 Jul: Netflix shutters public API; CISI one of only three services to gain access to their private API.

• 2014 Sep: Sundar Pichai flies out Google team to learn more about our proprietary CISI-engine.

• 2012-2015: negotiated direct access agreements with EPIX, HuluPlus, Redbox, Vudu, Google Play, Fandor, YouTube, Fandango, Crackle, HBO, Showtime, Sony Xbox, Sundance, STARZ, DirecTV, Vimeo, Tribeca Shortlist, Target Ticket, Acorn TV, Viewster, Blockbuster, SNAG Films and more.